{"id":244,"date":"2025-07-30T10:05:48","date_gmt":"2025-07-30T10:05:48","guid":{"rendered":"https:\/\/www.tsunamicreativo.es\/?p=244"},"modified":"2026-02-17T08:55:38","modified_gmt":"2026-02-17T08:55:38","slug":"dia-de-lorxata-2025-alboraia","status":"publish","type":"post","link":"https:\/\/www.tsunamicreativo.es\/index.php\/2025\/07\/30\/dia-de-lorxata-2025-alboraia\/","title":{"rendered":"D\u00eda de la Horchata 2025 \u2014 Campa\u00f1a para el Ajuntament d\u2019Alboraia"},"content":{"rendered":"\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h6 class=\"wp-block-heading\" style=\"padding-right:var(--wp--preset--spacing--40);padding-left:var(--wp--preset--spacing--40)\">En 2025, Alboraya volvi\u00f3 a convertirse en capital mundial de la horchata.<\/h6>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Desde Tsunami Creativo apoyamos a Turisme Alboraia en la convocatoria, organizaci\u00f3n y difusi\u00f3n de su evento anual el Dia de l\u2019Orxata d\u2019Alboraia y lo hicimos a trav\u00e9s de una campa\u00f1a que pone en valor el origen. PORQUE L'ORXATA A ALBORAIA&nbsp;SAP&nbsp;A&nbsp;MOLT&nbsp;M\u00c9S<\/p>\n\n\n\n<div class=\"wp-block-group alignfull has-global-padding\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group alignfull has-global-padding\" style=\"padding-right:var(--wp--preset--spacing--10);padding-left:var(--wp--preset--spacing--10)\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-container-core-group-is-layout-5e9685c2 wp-block-group-is-layout-constrained\">\n<figure class=\"wp-block-video\"><video height=\"1080\" style=\"aspect-ratio: 1920 \/ 1080;\" width=\"1920\" controls src=\"https:\/\/www.tsunamicreativo.es\/wp-content\/uploads\/2025\/07\/2025_TSUNAMI_ORXATA_V5_WEB.mp4\"><\/video><\/figure>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A trav\u00e9s de una campa\u00f1a exterior, de radio, online e influencers, el Ayuntamiento de Alboraya y Alboraia Turisme invitaron a vecinos y turistas a celebrar la fiesta de esta bebida artesana y conectar con este s\u00edmbolo cultural de Alboraya, motor de un modelo de producci\u00f3n sostenible y responsable.<\/p>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h6 class=\"wp-block-heading has-text-align-center\">Gr\u00e1fica de campa\u00f1a<\/h6>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"693\" height=\"1024\" src=\"https:\/\/www.tsunamicreativo.es\/wp-content\/uploads\/2025\/07\/Cartell-DIA-DE-LORXATA-2025-MUPI-1-1-693x1024.jpg\" alt=\"\" class=\"wp-image-294\" style=\"width:459px;height:auto\" srcset=\"https:\/\/www.tsunamicreativo.es\/wp-content\/uploads\/2025\/07\/Cartell-DIA-DE-LORXATA-2025-MUPI-1-1-693x1024.jpg 693w, https:\/\/www.tsunamicreativo.es\/wp-content\/uploads\/2025\/07\/Cartell-DIA-DE-LORXATA-2025-MUPI-1-1-203x300.jpg 203w, https:\/\/www.tsunamicreativo.es\/wp-content\/uploads\/2025\/07\/Cartell-DIA-DE-LORXATA-2025-MUPI-1-1-768x1134.jpg 768w, https:\/\/www.tsunamicreativo.es\/wp-content\/uploads\/2025\/07\/Cartell-DIA-DE-LORXATA-2025-MUPI-1-1-1040x1536.jpg 1040w, https:\/\/www.tsunamicreativo.es\/wp-content\/uploads\/2025\/07\/Cartell-DIA-DE-LORXATA-2025-MUPI-1-1-1387x2048.jpg 1387w, https:\/\/www.tsunamicreativo.es\/wp-content\/uploads\/2025\/07\/Cartell-DIA-DE-LORXATA-2025-MUPI-1-1-scaled.jpg 1733w\" sizes=\"auto, (max-width: 693px) 100vw, 693px\" \/><\/figure>\n<\/div>\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"715\" src=\"https:\/\/www.tsunamicreativo.es\/wp-content\/uploads\/2025\/07\/DIPTIC-REVISAR-1024x715.jpg\" alt=\"\" class=\"wp-image-257\" srcset=\"https:\/\/www.tsunamicreativo.es\/wp-content\/uploads\/2025\/07\/DIPTIC-REVISAR-1024x715.jpg 1024w, https:\/\/www.tsunamicreativo.es\/wp-content\/uploads\/2025\/07\/DIPTIC-REVISAR-300x210.jpg 300w, https:\/\/www.tsunamicreativo.es\/wp-content\/uploads\/2025\/07\/DIPTIC-REVISAR-768x536.jpg 768w, https:\/\/www.tsunamicreativo.es\/wp-content\/uploads\/2025\/07\/DIPTIC-REVISAR-1536x1073.jpg 1536w, https:\/\/www.tsunamicreativo.es\/wp-content\/uploads\/2025\/07\/DIPTIC-REVISAR-2048x1430.jpg 2048w, https:\/\/www.tsunamicreativo.es\/wp-content\/uploads\/2025\/07\/DIPTIC-REVISAR-scaled.jpg 2560w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-3a88641f wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\">El Dia de l\u2019Orxata d\u2019Alboraia es una tradici\u00f3n para valencianos o turistas con sed de saber m\u00e1s. Quien la disfruta en este hito anual saborea sus ra\u00edces: sus costumbres, su paisaje a sus personas y a su evoluci\u00f3n.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La gr\u00e1fica muestra elementos identitarios de Alboraya dentro del vaso: su huerta, sus paseos infinitos, barracas, arquitectura y mar.&nbsp;<\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h6 class=\"wp-block-heading has-text-align-center\">Cu\u00f1a<\/h6>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-audio\"><audio controls src=\"https:\/\/www.tsunamicreativo.es\/wp-content\/uploads\/2025\/07\/c29d-4b35-4e77-9d14-0bba8f39288c.mp3\"><\/audio><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">La cu\u00f1a de campa\u00f1a recrea una cata de horchata que identifica armon\u00edas paisaj\u00edsticas y culturales, equilibrios de sensaciones e identidad.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Estrategia redes sociales<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La actriz&nbsp; valenciana Iris Lezcano (\u201cL\u2019Alqueria Blanca\u201d, \u201cSin tetas no hay para\u00edso\u201d),&nbsp; protagoniza la pieza audiovisual de redes sociales que , desde la huerta de Alboraya narra el concepto creativo de campa\u00f1a.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El hashtag #SapAMoltmes acompa\u00f1\u00f3 una conversaci\u00f3n social que preguntaba \u00bfY a ti, a qu\u00e9 te sabe Alboraya?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Embajadores<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El d\u00eda del evento, Iris Lezcano y Nelo G\u00f3mez (\u201cL'Alqueria Blanca\u201d, \u201cEl secreto de Puente Viejo\u201d) acompa\u00f1aron a vecinos, turistas y miembros del ayuntamiento y del Gremi d\u2019Orxaters y colaboradores en una jornada llena de experiencias, catas e identidad.<\/p>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h6 class=\"wp-block-heading has-text-align-center\">Prensa<\/h6>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"773\" src=\"https:\/\/www.tsunamicreativo.es\/wp-content\/uploads\/2025\/07\/54644205168_8633bd1b15_k-1024x773.jpg\" alt=\"\" class=\"wp-image-326\" srcset=\"https:\/\/www.tsunamicreativo.es\/wp-content\/uploads\/2025\/07\/54644205168_8633bd1b15_k-1024x773.jpg 1024w, https:\/\/www.tsunamicreativo.es\/wp-content\/uploads\/2025\/07\/54644205168_8633bd1b15_k-300x226.jpg 300w, https:\/\/www.tsunamicreativo.es\/wp-content\/uploads\/2025\/07\/54644205168_8633bd1b15_k-768x580.jpg 768w, https:\/\/www.tsunamicreativo.es\/wp-content\/uploads\/2025\/07\/54644205168_8633bd1b15_k-1536x1160.jpg 1536w, https:\/\/www.tsunamicreativo.es\/wp-content\/uploads\/2025\/07\/54644205168_8633bd1b15_k.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">La prensa disfrut\u00f3 de una cata de horchata a cargo del cocinero, divulgador y asesor gastron\u00f3mico, Llu\u00eds Penyafort&nbsp;conocido por su promoci\u00f3n del uso de la horchata artesanal en la cocina.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>En 2025, Alboraya volvi\u00f3 a convertirse en capital mundial de la horchata. Desde Tsunami Creativo apoyamos a Turisme Alboraia en la convocatoria, organizaci\u00f3n y difusi\u00f3n de su evento anual el Dia de l\u2019Orxata d\u2019Alboraia y lo hicimos a trav\u00e9s de una campa\u00f1a que pone en valor el origen. PORQUE L'ORXATA A ALBORAIA&nbsp;SAP&nbsp;A&nbsp;MOLT&nbsp;M\u00c9S A trav\u00e9s de [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":245,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-244","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.tsunamicreativo.es\/index.php\/wp-json\/wp\/v2\/posts\/244","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.tsunamicreativo.es\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.tsunamicreativo.es\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.tsunamicreativo.es\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.tsunamicreativo.es\/index.php\/wp-json\/wp\/v2\/comments?post=244"}],"version-history":[{"count":57,"href":"https:\/\/www.tsunamicreativo.es\/index.php\/wp-json\/wp\/v2\/posts\/244\/revisions"}],"predecessor-version":[{"id":360,"href":"https:\/\/www.tsunamicreativo.es\/index.php\/wp-json\/wp\/v2\/posts\/244\/revisions\/360"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.tsunamicreativo.es\/index.php\/wp-json\/wp\/v2\/media\/245"}],"wp:attachment":[{"href":"https:\/\/www.tsunamicreativo.es\/index.php\/wp-json\/wp\/v2\/media?parent=244"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.tsunamicreativo.es\/index.php\/wp-json\/wp\/v2\/categories?post=244"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.tsunamicreativo.es\/index.php\/wp-json\/wp\/v2\/tags?post=244"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}